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iHeartRadio Tri-State has announced the debut of its holiday music station, 102.3 WSUS, for listeners in New Jersey, New York, and Pennsylvania on Saturday, November 9th at 1 p.m. The station will broadcast festive music around the clock, featuring artists such as Mariah Carey, Frank Sinatra, and Burl Ives, in the lead-up to the holiday season. On-air personalities Steve Andrews, Jana, Steve Allan, Delilah, and Theresa Lucas will continue to host the station’s programming.
To celebrate the launch, a holiday kickoff party will be held at Industry Kitchen + Bar in Sparta, NJ, from 12 - 2 p.m. on Saturday, November 9. The event will feature live performances from local schools, giveaways, music, and a special appearance from Santa and Mrs. Claus at 1 p.m. Representatives from Father John’s Animal House and One Step Closer Animal Rescue will also be present with adoptable pets. The kickoff party is free and open to the public.
Rob VanDerbeck, Market President for iHeartMedia Tri-State, expressed his excitement about the launch. "As we continue a Sussex County tradition of WSUS becoming the area’s Christmas station, we are excited to add to the celebration by making the switch live at Industry in Sparta where we can share this most wonderful time of the year with our listeners and partners in the community," he said.